GoHighLevel (HighLevel) is an all-in-one CRM and marketing platform built for agencies, with funnels, email and SMS, calendars, workflow automation, Conversation/Voice AI and white-label sub-accounts. HubSpot is a customer platform (marketing, sales, service, content and data hubs) with a free CRM tier and the Breeze AI assistant and agents built in.
you are an agency, or serve many small businesses, and want one flat monthly price: Starter is $97/mo (3 sub-accounts) and Unlimited $297/mo (unlimited sub-accounts), with unlimited contacts and users, white-label sub-accounts and a 14-day free trial. Phone, SMS, email and AI are billed by usage.
PricingStarter $97/mo (3 sub-accounts), Unlimited $297/mo (unlimited sub-accounts), Agency Pro $497/mo (SaaS mode), or $970, $2,970 and $4,970 billed yearly; unlimited contacts and users on all plans; usage-based charges for phone, SMS, email and AI; AI Employee add-on from $50/mo per sub-account
you run your own company's marketing, sales and service and want to start free: HubSpot's free tools cover up to 2 users with no credit card, and paid seats run from Starter (€7/seat/mo as a limited-time offer) to Professional €90 and Enterprise €175 per seat/mo billed annually, with Breeze AI built in.
PricingCustomer Platform: Free €0; Starter €7/seat/mo (marked limited-time 65% off); Professional €90/seat/mo; Enterprise €175/seat/mo (annual, shown in EUR)
GoHighLevel prices per agency account rather than per seat, so adding users and contacts doesn't raise the subscription; HubSpot prices per seat but grows into a broader platform with Breeze agents. HighLevel is itself a CRM, so teams usually choose one or the other rather than running both. Pick GoHighLevel to run client accounts as an agency; pick HubSpot to run one growing company on a platform you can start for free.
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"Unknown" means we could not confirm it on the vendor's site, not that it is unavailable.
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GoHighLevel vs HubSpot: pricing, CRM support and sources
All-in-one CRM and marketing platform built for agencies: pipelines, funnels, email and SMS, calendars, workflow automation and Conversation/Voice AI, with white-label sub-accounts.
HubSpot's AI layer (Breeze assistant and agents) across the HubSpot customer platform, including data and prospecting agents.
Pricing
Starter $97/mo (3 sub-accounts), Unlimited $297/mo (unlimited sub-accounts), Agency Pro $497/mo (SaaS mode), or $970, $2,970 and $4,970 billed yearly; unlimited contacts and users on all plans; usage-based charges for phone, SMS, email and AI; AI Employee add-on from $50/mo per sub-account
Customer Platform: Free €0; Starter €7/seat/mo (marked limited-time 65% off); Professional €90/seat/mo; Enterprise €175/seat/mo (annual, shown in EUR)
GoHighLevel prices per agency account rather than per seat, so adding users and contacts doesn't raise the subscription; HubSpot prices per seat but grows into a broader platform with Breeze agents. HighLevel is itself a CRM, so teams usually choose one or the other rather than running both. Pick GoHighLevel to run client accounts as an agency; pick HubSpot to run one growing company on a platform you can start for free.
Does GoHighLevel or HubSpot publish its pricing?
GoHighLevel: yes. Starter $97/mo (3 sub-accounts), Unlimited $297/mo (unlimited sub-accounts), Agency Pro $497/mo (SaaS mode), or $970, $2,970 and $4,970 billed yearly; unlimited contacts and users on all plans; usage-based charges for phone, SMS, email and AI; AI Employee add-on from $50/mo per sub-account. HubSpot: yes. Customer Platform: Free €0; Starter €7/seat/mo (marked limited-time 65% off); Professional €90/seat/mo; Enterprise €175/seat/mo (annual, shown in EUR). Checked 2026-11-03 on the vendors' pricing pages.
Do GoHighLevel and HubSpot work with HubSpot and Salesforce?
GoHighLevel: HubSpot unknown, Salesforce unknown. HubSpot: HubSpot yes, Salesforce yes. "Unknown" means we could not confirm it on the vendor's site.
Is there a free plan for GoHighLevel or HubSpot?
GoHighLevel: No. HubSpot: Yes.
Should I build this in n8n instead of buying GoHighLevel or HubSpot?
GoHighLevel: It is a CRM, so it is a buy. API access (Unlimited plan and up) lets n8n handle custom routing and reporting around it. HubSpot: Use what's included if you're on HubSpot; add n8n for cross-system jobs Breeze can't reach.
How much does GoHighLevel cost compared to HubSpot?
GoHighLevel publishes Starter $97/mo, Unlimited $297/mo and Agency Pro $497/mo (or $970 / $2,970 / $4,970 yearly), priced per agency account with unlimited contacts and users. HubSpot starts free (up to 2 users on the free tools) and paid seats run from Starter to Enterprise per seat. See the GoHighLevel pricing breakdown for plan details.
All-in-one CRM and marketing platform built for agencies: pipelines, funnels, email and SMS, calendars, workflow automation and Conversation/Voice AI, with white-label sub-accounts.
Free trial
Public pricingStarter $97/mo (3 sub-accounts), Unlimited $297/mo (unlimited sub-accounts), Agency Pro $497/mo (SaaS mode), or $970, $2,970 and $4,970 billed yearly; unlimited contacts and users on all plans; usage-based charges for phone, SMS, email and AI; AI Employee add-on from $50/mo per sub-account
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