Two modern CRMs with AI built in. folk is aimed at small sales teams: pipelines, contact enrichment, email campaigns and sequences, and a LinkedIn extension. Attio is an AI-native CRM with automatic enrichment, workflows, call intelligence and agents.
your team works mostly in LinkedIn and email and wants campaigns and sequences inside the CRM; Standard is $24/member/mo on annual billing.
PricingStandard $24, Premium $48, Enterprise from $80 per member/mo billed annually ($30, $60, from $100 billed monthly; annual saves 20%)
Visit folk See pricingyou want a free plan to start, call intelligence and agents, and confirmed HubSpot and Salesforce integrations.
PricingFree €0; Plus €31/user/mo; Pro €74/user/mo (annual; €39/€93 monthly); Enterprise: talk to sales
Visit Attio See pricingAttio has a free plan; folk has a 2-week free trial. folk bundles outreach (campaigns, sequences, LinkedIn); Attio goes further on data, workflows and agents. folk prices are in USD, while Attio's were shown in EUR in our check from Sweden.
"Unknown" means we could not confirm it on the vendor's site, not that it is unavailable.
Swipe to compare both tools.
| Compare by | Visit folk | Visit Attio |
|---|---|---|
| What it is | AI CRM for small sales teams: pipelines, contact enrichment, email campaigns and sequences, a LinkedIn extension and AI assistants for research and follow-ups. | AI-native CRM with automatic enrichment, workflows, call intelligence and agents. |
| Pricing | Standard $24, Premium $48, Enterprise from $80 per member/mo billed annually ($30, $60, from $100 billed monthly; annual saves 20%) | Free €0; Plus €31/user/mo; Pro €74/user/mo (annual; €39/€93 monthly); Enterprise: talk to sales |
| Pricing model | Public pricing | Public pricing |
| Free plan | No | Yes |
| Free trial | Yes | Yes |
| HubSpot | Unknown | Yes |
| Salesforce | Unknown | Yes |
| Last checked | 2026-11-04 | 2026-10-18 |
| Source | folk.app | attio.com |
Prices as shown on each vendor's site on the "Last checked" date above. Vendors change prices often, so confirm before you buy.
folk: It is a CRM, so it is a buy. Its REST API (Premium) and Zapier/Make apps let n8n handle custom enrichment and routing around it.
Attio: It's a CRM, so it's a buy. Its API and workflows pair well with n8n.
Read the full build-vs-buy guide for RevOps Copilots & Agent BuildersThe n8n Community Edition is free to self-host, and n8n has HubSpot, Salesforce and AI Agent nodes.
Attio has a free plan; folk has a 2-week free trial. folk bundles outreach (campaigns, sequences, LinkedIn); Attio goes further on data, workflows and agents. folk prices are in USD, while Attio's were shown in EUR in our check from Sweden.
folk: yes. Standard $24, Premium $48, Enterprise from $80 per member/mo billed annually ($30, $60, from $100 billed monthly; annual saves 20%). Attio: yes. Free €0; Plus €31/user/mo; Pro €74/user/mo (annual; €39/€93 monthly); Enterprise: talk to sales. Checked 2026-11-04 on the vendors' pricing pages.
folk: HubSpot unknown, Salesforce unknown. Attio: HubSpot yes, Salesforce yes. "Unknown" means we could not confirm it on the vendor's site.
folk: No. Attio: Yes.
AI CRM for small sales teams: pipelines, contact enrichment, email campaigns and sequences, a LinkedIn extension and AI assistants for research and follow-ups.
AI-native CRM with automatic enrichment, workflows, call intelligence and agents.
