RevOps Copilots & Agent Builders · Comparison

folk vs Capsule CRM

folk and Capsule are both simple CRMs for small teams that want something lighter than HubSpot or Salesforce. folk is an AI CRM built around contacts, pipelines, email campaigns and sequences and a LinkedIn extension; Capsule is a small-business CRM with sales pipelines, project boards, workflow automations and Transpond email marketing as an add-on.

Checked on both vendors' sites Pricing & CRM fitMethodology
Choose by the work

Which one should you pick?

Public pricing

Pick folk if…

your team prospects by email and LinkedIn: Standard is $24 and Premium $48 per member/mo billed annually ($30 and $60 monthly), email sequences and dashboards start on Premium, and there's a 2-week free trial with all premium features and no card.

PricingStandard $24, Premium $48, Enterprise from $80 per member/mo billed annually ($30, $60, from $100 billed monthly; annual saves 20%)

Visit folk See pricing
Public pricing

Pick Capsule CRM if…

you want a free plan and project delivery after the sale: Capsule is free for 2 users and 250 contacts, then Starter $18, Growth $36, Advanced $54 and Ultimate $72 per user/mo billed annually, with AI features and workflow automations from Growth and a 14-day trial without a card.

PricingFree $0 (2 users, 250 contacts); Starter $18, Growth $36, Advanced $54, Ultimate $72 per user/mo billed annually (annual saves up to 18%); Marketing add-on (Transpond) from $11/mo

Visit Capsule CRM See pricing

Our take

Capsule is the cheaper option and the only one of the two with a free plan, and its project boards help if you also deliver work for clients. folk is the better fit for founder-led and network-driven selling, with sequences and a LinkedIn extension built in. Both replace HubSpot or Salesforce rather than syncing with them.

Compare pricing and CRM support

"Unknown" means we could not confirm it on the vendor's site, not that it is unavailable.

Swipe to compare both tools.

folk vs Capsule CRM: pricing, CRM support and sources
Compare by Visit folk Visit Capsule CRM
What it isAI CRM for small sales teams: pipelines, contact enrichment, email campaigns and sequences, a LinkedIn extension and AI assistants for research and follow-ups.Simple CRM for small businesses: sales pipelines, project boards, workflow automations, AI contact enrichment and summaries, with Transpond email marketing as a native add-on.
PricingStandard $24, Premium $48, Enterprise from $80 per member/mo billed annually ($30, $60, from $100 billed monthly; annual saves 20%)Free $0 (2 users, 250 contacts); Starter $18, Growth $36, Advanced $54, Ultimate $72 per user/mo billed annually (annual saves up to 18%); Marketing add-on (Transpond) from $11/mo
Pricing modelPublic pricingPublic pricing
Free planNoYes
Free trialYesYes
HubSpotUnknownUnknown
SalesforceUnknownUnknown
Last checked2026-11-042026-10-27
Sourcefolk.appcapsulecrm.com

Prices as shown on each vendor's site on the "Last checked" date above. Vendors change prices often, so confirm before you buy.

Build it in n8n instead?

folk: It is a CRM, so it is a buy. Its REST API (Premium) and Zapier/Make apps let n8n handle custom enrichment and routing around it.

Capsule CRM: It is a CRM, so it is a buy. Its API, Zapier and Make apps let n8n handle custom enrichment, routing and reporting around it.

Read the full build-vs-buy guide for RevOps Copilots & Agent Builders
Try the DIY route first?

The n8n Community Edition is free to self-host, and n8n has HubSpot, Salesforce and AI Agent nodes.

FAQ

Which is better, folk or Capsule CRM?

Capsule is the cheaper option and the only one of the two with a free plan, and its project boards help if you also deliver work for clients. folk is the better fit for founder-led and network-driven selling, with sequences and a LinkedIn extension built in. Both replace HubSpot or Salesforce rather than syncing with them.

Does folk or Capsule CRM publish its pricing?

folk: yes. Standard $24, Premium $48, Enterprise from $80 per member/mo billed annually ($30, $60, from $100 billed monthly; annual saves 20%). Capsule CRM: yes. Free $0 (2 users, 250 contacts); Starter $18, Growth $36, Advanced $54, Ultimate $72 per user/mo billed annually (annual saves up to 18%); Marketing add-on (Transpond) from $11/mo. Checked 2026-11-04 on the vendors' pricing pages.

Do folk and Capsule CRM work with HubSpot and Salesforce?

folk: HubSpot unknown, Salesforce unknown. Capsule CRM: HubSpot unknown, Salesforce unknown. "Unknown" means we could not confirm it on the vendor's site.

Is there a free plan for folk or Capsule CRM?

folk: No. Capsule CRM: Yes.

Should I build this in n8n instead of buying folk or Capsule CRM?

folk: It is a CRM, so it is a buy. Its REST API (Premium) and Zapier/Make apps let n8n handle custom enrichment and routing around it. Capsule CRM: It is a CRM, so it is a buy. Its API, Zapier and Make apps let n8n handle custom enrichment, routing and reporting around it.

Keep comparing

folk

RevOps Copilots & Agent Builders

AI CRM for small sales teams: pipelines, contact enrichment, email campaigns and sequences, a LinkedIn extension and AI assistants for research and follow-ups.

Free trial
Public pricingStandard $24, Premium $48, Enterprise from $80 per member/mo billed annually ($30, $60, from $100 billed monthly; annual saves 20%)

Capsule CRM

RevOps Copilots & Agent Builders

Simple CRM for small businesses: sales pipelines, project boards, workflow automations, AI contact enrichment and summaries, with Transpond email marketing as a native add-on.

Free trial Free plan
Public pricingFree $0 (2 users, 250 contacts); Starter $18, Growth $36, Advanced $54, Ultimate $72 per user/mo billed annually (annual saves up to 18%); Marketing add-on (Transpond) from $11/mo
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