folk and Close are both CRMs for small sales teams. folk is a lightweight AI CRM with pipelines, contact enrichment, email campaigns and a LinkedIn extension; Close is a sales CRM with built-in calling, email and SMS and an AI sales agent, plus a HubSpot sync for marketing data.
your team prospects by email and LinkedIn and wants a simple, relationship-style CRM: Standard is $24 and Premium $48 per member/mo billed annually ($30 and $60 monthly), with email sequences and dashboards on Premium and a 2-week free trial without a card.
PricingStandard $24, Premium $48, Enterprise from $80 per member/mo billed annually ($30, $60, from $100 billed monthly; annual saves 20%)
Visit folk See pricingyour reps live on the phone: calling, email and SMS are built in (calls and SMS billed by usage), every plan includes Close's AI sales agent Chloe with monthly AI credits, and plans run Solo $9, Essentials $35, Growth $99 and Scale $139 per user/mo billed annually ($19 to $149 monthly), with workflows from Growth.
PricingSolo $9, Essentials $35, Growth $99, Scale $139 per user/mo billed annually ($19, $49, $109, $149 billed monthly)
Deal: code STACK20 on Close: an extra 20% off the first year on annual plans. New customers only, one code per customer, can't be combined with other offers. Until 31 Dec 2026.
Both replace HubSpot or Salesforce for a small team rather than sitting next to them, and both offer a free trial. folk is the lighter pick for founders and teams that sell through email, LinkedIn and their network. Close is the stronger pick for a high-volume calling and SMS team, and its Solo plan is the cheapest way in.
"Unknown" means we could not confirm it on the vendor's site, not that it is unavailable.
Swipe to compare both tools.
| Compare by | Visit folk | Visit Close |
|---|---|---|
| What it is | AI CRM for small sales teams: pipelines, contact enrichment, email campaigns and sequences, a LinkedIn extension and AI assistants for research and follow-ups. | Sales CRM for small teams with built-in calling, email, SMS and AI features, and a HubSpot sync for marketing data. |
| Pricing | Standard $24, Premium $48, Enterprise from $80 per member/mo billed annually ($30, $60, from $100 billed monthly; annual saves 20%) | Solo $9, Essentials $35, Growth $99, Scale $139 per user/mo billed annually ($19, $49, $109, $149 billed monthly) |
| Pricing model | Public pricing | Public pricing |
| Free plan | No | No |
| Free trial | Yes | Yes |
| HubSpot | Unknown | Yes |
| Salesforce | Unknown | Unknown |
| Last checked | 2026-11-04 | 2026-10-27 |
| Source | folk.app | close.com |
Prices as shown on each vendor's site on the "Last checked" date above. Vendors change prices often, so confirm before you buy.
folk: It is a CRM, so it is a buy. Its REST API (Premium) and Zapier/Make apps let n8n handle custom enrichment and routing around it.
Close: It's a CRM, so it's a buy. Its API pairs well with n8n for enrichment and routing.
Read the full build-vs-buy guide for RevOps Copilots & Agent BuildersThe n8n Community Edition is free to self-host, and n8n has HubSpot, Salesforce and AI Agent nodes.
Both replace HubSpot or Salesforce for a small team rather than sitting next to them, and both offer a free trial. folk is the lighter pick for founders and teams that sell through email, LinkedIn and their network. Close is the stronger pick for a high-volume calling and SMS team, and its Solo plan is the cheapest way in.
folk: yes. Standard $24, Premium $48, Enterprise from $80 per member/mo billed annually ($30, $60, from $100 billed monthly; annual saves 20%). Close: yes. Solo $9, Essentials $35, Growth $99, Scale $139 per user/mo billed annually ($19, $49, $109, $149 billed monthly). Checked 2026-11-04 on the vendors' pricing pages.
folk: HubSpot unknown, Salesforce unknown. Close: HubSpot yes, Salesforce unknown. "Unknown" means we could not confirm it on the vendor's site.
folk: No. Close: No.
AI CRM for small sales teams: pipelines, contact enrichment, email campaigns and sequences, a LinkedIn extension and AI assistants for research and follow-ups.
Sales CRM for small teams with built-in calling, email, SMS and AI features, and a HubSpot sync for marketing data.
