Instantly is a cold email platform with unlimited sending accounts and warmup, a lead database, an AI reply agent and a built-in CRM. Reply.io is a multichannel sales engagement platform (email, LinkedIn, calls, SMS) with a B2B contact database and Jason, an AI SDR, priced per user from $49/mo billed annually.
cold email volume is the main job: Growth is $47/mo for 5,000 emails and 1,000 contacts, with unlimited email accounts and warmup included.
PricingOutreach: Growth $47/mo (5,000 emails/mo, 1,000 contacts), Hypergrowth $107/mo (125,000 emails/mo, 25,000 contacts), Light Speed $358/mo (500,000 emails/mo); Enterprise: custom; lead credits sold separately
Visit Instantly See pricingyou want email, LinkedIn, calls and SMS in one sequence and native HubSpot and Salesforce integrations, from $49/user/mo billed annually with a 14-day free trial.
PricingEmail Volume from $49/user/mo, Multichannel from $89/user/mo billed annually ($59 and $99 billed monthly); Jason AI SDR from $500/mo; LinkedIn add-on $69/mo/account, Calls & SMS $29/mo/account; Agency from $166/mo
Visit Reply.io See pricingInstantly is the cheaper way to send a lot of cold email from many inboxes. Reply.io costs more per seat but covers more channels and has confirmed Salesforce support, which we could not confirm for Instantly. Pick by channel mix: email only, Instantly; multichannel, Reply.io.
"Unknown" means we could not confirm it on the vendor's site, not that it is unavailable.
Swipe to compare both tools.
| Compare by | Visit Instantly | Visit Reply.io |
|---|---|---|
| What it is | Cold email platform with unlimited sending accounts and warmup, a lead database, an AI reply agent and a built-in CRM. | Multichannel sales engagement (email, LinkedIn, calls, SMS) with a B2B contact database and Jason, an AI SDR. |
| Pricing | Outreach: Growth $47/mo (5,000 emails/mo, 1,000 contacts), Hypergrowth $107/mo (125,000 emails/mo, 25,000 contacts), Light Speed $358/mo (500,000 emails/mo); Enterprise: custom; lead credits sold separately | Email Volume from $49/user/mo, Multichannel from $89/user/mo billed annually ($59 and $99 billed monthly); Jason AI SDR from $500/mo; LinkedIn add-on $69/mo/account, Calls & SMS $29/mo/account; Agency from $166/mo |
| Pricing model | Public pricing | Public pricing |
| Free plan | No | Unknown |
| Free trial | Unknown | Yes |
| HubSpot | Yes | Yes |
| Salesforce | Unknown | Yes |
| Last checked | 2026-11-03 | 2026-10-29 |
| Source | instantly.ai | reply.io |
Prices as shown on each vendor's site on the "Last checked" date above. Vendors change prices often, so confirm before you buy.
Instantly: Buy the sending infrastructure; mailbox rotation, warmup and deliverability are not a DIY job. Use n8n to push positive replies into your CRM and Slack.
Reply.io: Buy the sequencer. Lead scoring, list building and CRM write-back around it are good n8n projects.
Read the full build-vs-buy guide for Outbound & SequencingThe n8n Community Edition is free to self-host, and n8n has HubSpot, Salesforce and AI Agent nodes.
Instantly is the cheaper way to send a lot of cold email from many inboxes. Reply.io costs more per seat but covers more channels and has confirmed Salesforce support, which we could not confirm for Instantly. Pick by channel mix: email only, Instantly; multichannel, Reply.io.
Instantly: yes. Outreach: Growth $47/mo (5,000 emails/mo, 1,000 contacts), Hypergrowth $107/mo (125,000 emails/mo, 25,000 contacts), Light Speed $358/mo (500,000 emails/mo); Enterprise: custom; lead credits sold separately. Reply.io: yes. Email Volume from $49/user/mo, Multichannel from $89/user/mo billed annually ($59 and $99 billed monthly); Jason AI SDR from $500/mo; LinkedIn add-on $69/mo/account, Calls & SMS $29/mo/account; Agency from $166/mo. Checked 2026-11-03 on the vendors' pricing pages.
Instantly: HubSpot yes, Salesforce unknown. Reply.io: HubSpot yes, Salesforce yes. "Unknown" means we could not confirm it on the vendor's site.
Instantly: No. Reply.io: Unknown.
Instantly: Buy the sending infrastructure; mailbox rotation, warmup and deliverability are not a DIY job. Use n8n to push positive replies into your CRM and Slack. Reply.io: Buy the sequencer. Lead scoring, list building and CRM write-back around it are good n8n projects.
Cold email platform with unlimited sending accounts and warmup, a lead database, an AI reply agent and a built-in CRM.
Multichannel sales engagement (email, LinkedIn, calls, SMS) with a B2B contact database and Jason, an AI SDR.
