Directory / Comparisons / Reply.io vs Apollo.io

Reply.io vs Apollo.io

Both combine contact data with sequences and sync to HubSpot and Salesforce. Reply leans into multichannel outreach and an AI SDR; Apollo leans into its database, with a free plan to start.

	Reply.io	Apollo.io
What it is	Multichannel sales engagement (email, LinkedIn, calls, SMS) with a B2B contact database and Jason, an AI SDR.	B2B contact database with enrichment, sequencing, inbound routing and CRM enrichment.
Pricing	Email Volume from $49/user/mo, Multichannel from $89/user/mo (billed annually); Jason AI SDR from $500/mo; LinkedIn add-on $69/mo/account, Calls & SMS $29/mo/account	Free $0; paid plans $49, $79 and $119 per seat/mo (top tier min. 3 seats); Inbound add-on from $119/team/mo
Pricing model	Public pricing	Public pricing
Free plan	Unknown	Yes
Free trial	Yes	Yes
HubSpot	Yes	Yes
Salesforce	Yes	Yes
Last checked	2026-10-17	2026-10-17
Source	reply.io	apollo.io

Prices as shown on each vendor's site on 2026-10-17. Vendors change prices often, so confirm before you buy.

Which one should you pick?

Pick Reply.io if…

you want email, LinkedIn, calls and SMS in one sequence, or want to try an AI SDR (Jason) on top of the sequencer.

Pick Apollo.io if…

data is the main need and you want to start free, with sequencing and inbound routing in the same per-seat tool.

Build it in n8n instead?Reply.io: Buy the sequencer. Lead scoring, list building and CRM write-back around it are good n8n projects.

Apollo.io: Buy the data. You can't DIY a contact database; you can DIY the CRM-enrichment workflow around Apollo's API.

Read the full build-vs-buy guide for Outbound & Sequencing →

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FAQ

Does Reply.io or Apollo.io publish its pricing?

Reply.io: yes. Email Volume from $49/user/mo, Multichannel from $89/user/mo (billed annually); Jason AI SDR from $500/mo; LinkedIn add-on $69/mo/account, Calls & SMS $29/mo/account. Apollo.io: yes. Free $0; paid plans $49, $79 and $119 per seat/mo (top tier min. 3 seats); Inbound add-on from $119/team/mo. Checked 2026-10-17 on the vendors' pricing pages.

Do Reply.io and Apollo.io work with HubSpot and Salesforce?

Reply.io: HubSpot yes, Salesforce yes. Apollo.io: HubSpot yes, Salesforce yes. "Unknown" means we could not confirm it on the vendor's site.

Is there a free plan for Reply.io or Apollo.io?

Reply.io: Unknown. Apollo.io: Yes.

Should I build this in n8n instead of buying Reply.io or Apollo.io?

Reply.io: Buy the sequencer. Lead scoring, list building and CRM write-back around it are good n8n projects. Apollo.io: Buy the data. You can't DIY a contact database; you can DIY the CRM-enrichment workflow around Apollo's API.